ISO 20121: Certified responsible events
The Serge Kampf les Fontaines Campus has just been awarded ISO 20121 certification in recognition of its expertise and know-how in organizing responsible events. 3 questions to its president, Bertrand Cheyrou.
What does ISO 20121 certification mean for the Campus?
"Our commitment to eco-responsibility is nothing new. For the past 10 years, we have been taking strong, long-term action to protect the environment. This certification, exclusively linked to events, marks a further step in our sustainable development policy, as it includes not only ecological but also economic and social issues.
In addition to our ability to control the carbon impact of our events as effectively as possible, we also have a societal role to play, reflected in a policy of job creation, training for young people, trans-generational solidarity and integration of disabled workers. Last but not least, our economic concerns are self-evident: sustaining our business while making responsible and ethical choices are daily challenges and issues!"
How is this certification important to important to your customers?
"This certification formalizes our commitments. It's a clear and legible message for them. By entrusting us with the organization of their events, our customers can be sure that everything is in place before, during and after the event - and in accordance with international standards - to ensure that their events are as responsible as possible.
These are humanist values that go beyond simple environmental concerns. The idea is to unite all teams, both internal and external, around a common objective: the success of the event, while respecting sustainable development.
This shared responsibility gives a new meaning to professional events, one that is both anchored in the present and attentive to the future. It's a real state of mind, humanistic and responsible.
Do you dalready achieved the goals you set for yourself?
"Obviously not. This certification is just the starting point. We are in the business of continuous improvement and progress, of working for the long term. We are constantly questioning and challenging ourselves on issues such as the drastic reduction of waste, the identification of suppliers who respect our social commitments, and the means we use to do things well, do them better, while doing them differently. This requires ingenuity and, above all, changes in individual behavior that will feed collective change.
There's a phrase by Albert Einstein that I'm particularly fond of, and which reflects our state of mind: "Insanity is doing the same thing over and over again and expecting a different result."